LAURA FERRUGGIA, MARKETING STRATEGY DIRECTOR
I lead and support our multi-talented marketing team in providing high-quality consulting and services.
My goal is to ensure clients have outstanding experiences with our marketing team and always have a roadmap for the future of their business’s brand, online presence, and lead generation.
MENTOR, VISIONARY, KNOWLEDGE SEEKER
About Laura Ferruggia
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Who inspires me
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I’m inspired by helping our clients succeed and grow their businesses. I’m lucky to be supported by such a passionate and versatile team; they’re always coming up with forward-thinking ideas, and I know I can rely on them.
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Favorite quotes
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- “I must not fear. Fear is the mind-killer.” ―Frank Herbert, Dune
- “The true delight is in the finding out rather than in the knowing.” ―Isaac Asimov
- “I must not fear. Fear is the mind-killer.” ―Frank Herbert, Dune
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I like…
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- Running and nature
- Reading, especially sci-fi, psychology, biology, and ancient history
- Keeping up-to-date with marketing trends, specifically SEO
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Words of wisdom
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Always start with yes. This is one of our core company beliefs, and I’ve found that it leads to positive collaboration and high-quality solutions. We’re committed to addressing any and all marketing needs that arise for our customers, and everything is possible with the right strategy, time, and effort.
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Big goal for the future
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Continue to grow the marketing division and help more clients take the next step in their marketing journey.
LOOKING AHEAD TO THE FUTURE OF MARKETING
Laura Leads the Way
With over 9 years of marketing experience and a strong background in content writing, marketing technology, and web development, Laura has in-depth familiarity with a variety of industries and their specific marketing needs. She holds a degree in psychology from Bryn Mawr and is always seeking continued learning opportunities for her team.
Laura’s passion for solving complex problems is driven by her innate curiosity and goal of helping clients achieve their marketing vision. Her favorite areas of marketing include automation platforms like HubSpot and Pardot, SEO, and Google Ads.
In her role, Laura focuses on taking a holistic approach to marketing plans, providing excellent mentorship to her team, and discovering the best ways to solve clients’ challenges.
Her insights have been published on Only B2B and Business News Daily.
Recent Articles by Laura
8 Ways to Improve Your Ecommerce Website in 2024
Want to sell more products online this year? Discover actionable tips for keeping your ecommerce store up-to-date and providing the best customer experience. Read More
Improving Your Website’s SEO with a Well-Designed 404 Page
You’ve likely seen a 404 page while browsing the internet; this page displays when another page on your website cannot be found. A custom 404 page signals to users that you want to help guide them to the right place to answer their questions. It can also help demonstrate to search engines that you care… Read More
Press play on video SEO for your website—here’s how it works
One of the most underutilized SEO tactics is using SEO for video. Besides creating authentic connections with your audience, video can increase exposure for your brand through popular platforms like YouTube. You can even use video to help you rank higher in search engine results. But what exactly is video SEO, and why does it… Read More
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